First up, check out website builders or content managers with ready-made, inexpensive web page design templates. They let you customize looks without design skills. Focus on the important basics - neat layout, easy navigation, polished branding images. Also, quality over quantity keeps costs low. Responsive layouts adapt to phones, tablets, etc seamlessly. Teach yourself design essentials through online courses or blogs. Or hire an up-and-coming student/freelancer - they gain experience and you save budgets. Keep your site in tip-top shape through regular updates so redesigns aren’t needed as often. Finally, small tweaks prevent major overhauls.